Crafting Business Stories to Surprise & Delight

In the last Story Gem blog, we explored why storytelling works in business. This week, let’s look at the business stories you can tell about your organisation and how best to ensure that they hit the spot, surprising and delighting your audience. Recognise the Business Stories You’re Telling The first…

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How the Craft of Storytelling Can Unlock Marketing Success

I have met people at events who have asked about my business name, Story Gem. ‘Why stories?’ they ask. It’s time I wrote a post to address this question. In February, we will concentrate on the theme of your story and why it should play a key part in your…

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Content Marketing for SME’s in 2018 – The Insights You Need to Excel

Continuing on with our January theme of starting strong in 2018, today let’s look at where content marketing is set to go over the next 12 months. Trends are all well and good, but if you’re not submerged in the content marketing world continuously, chances are you’re not particularly interested…

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Start Strong in 2018 with a Solid Content Marketing Strategy

At Story Gem, we’re delighted to say that we’ve kicked off the new year on a real buzz. It’s great to have the whole year with all its opportunities laid before your feet ready to be embraced. Although many experts would advise starting to plan for the new year back…

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Website Facelift

As you can see, the Story Gem website is currently undergoing essential maintenance. We apologise for any inconvenience caused during this time. But, we’re sure you’re just going to love our brand spanking new site once it’s up and running, so please stay tuned. If there’s any information you need…

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